Colors Marathi Roadshow
On the occasion of Gudi Padva, Colors Marathi wanted us to celebrate the new year through a revolutionary roadshow in Mumbai and Delhi. To highlight the channels core value proposition of cultural values with modern thinking, Pentagon conducted a huge roadshow with specialized canter where women were made the face of the rally. These women were dressed in navari sari riding Royal Enfield Bullet bikes , horses, playing Nashik dhols and drums with tutatri and walking through the streets of Mumbai and Pune. That made the much required impact and statement of what colors Marathi stands for in todays market.